FOR RELEASE: SPRING 2008
CONTACT:
Kathleen Hennessy
Easy Elegance News Center
Axiom Marketing Communications
(952) 224-2939 ext. 20
khennessy@axiomcom.com
Peggy Anne Montgomery
Easy Elegance News Center
Bailey Nurseries Horticulturalist
(651) 768-3444
peggy.montgomery@baileynurseries.com
Sunrise Sunset Easy Elegance® Rose
Season-long Color and Superior Performance Coast-to-Coast
St. Paul, Minn. (Spring 2008) - If you're planting for color, you want color that will make you look twice. Sunrise Sunset Easy Elegance® Roses will keep you looking again and again...
Loads of eye-catching color, care-free beauty and consistent results are what set Sunrise Sunset apart. Its blooms burst with bright fuchsia pink petals that blend softly to an apricot center. The blooms take on an ethereal glow with rich, deep-green foliage as their backdrop.
Sunrise Sunset is a great garden performer, no matter where you live. From Canada to Alabama growers are amazed by the amount of blooms. "Sunrise Sunset is a show stopper," says Rick Durand from Jefferies Nursery, near Winnipeg, Manitoba. "We counted 50 blooms on one plant!"
Gardeners at the Chicago Botanic Garden agree, calling Sunrise Sunset a "best performer." The superior disease-resistance of Sunrise Sunset makes it incredibly easy to grow. Its vigorous spreading habit, even in zone 4, makes it a wonderful groundcover rose. It also works well in mass plantings, highlighting its intriguing color and everblooming ability.
With the Easy Elegance Rose Collection, roses are no longer fussy plants that require the use of chemicals to keep them healthy. Each rose in the collection is a hardy, own root, disease-resistant shrub that blooms all season long. Growing Easy Elegance roses is as easy as growing any other flowering shrub.
Only the strongest plants survive internationally-recognized rose hybridizer Ping Lim's tough love. There are no chemicals used in the breeding or evaluation programs, absolutely none. In fact, years before selection into the Easy Elegance Rose program they undergo rigorous testing. This includes purposely inviting diseases such as powdery mildew and blackspot. Any roses that show signs of problems are quickly eliminated well before you see them.
Look for Sunrise Sunset and the entire Easy Elegance Rose Collection at better garden centers nationwide. For more information on the entire Easy Elegance Rose Collection log on to easyeleganceroses.com.
Sunrise Sunset
Rosa BAIset' (PP16,770)
Own root.
* Classification: Shrub
* Official Flower Color: Pink blend
* Bloom Cycle: Everblooming
* Hardiness Zone: 4-9
* Height: 2-3'
* Flower Form, Size: Semi-double, 2-2.5"
* Petal Count: 13-19
###
Visit www.EasyEleganceRoses.com for more information, beautiful, high-resolution images, consumer testimonials and growing tips. You'll be able to walk through the virtual rose garden, viewing all the roses in the Easy Elegance Collection and meet rose hybridizer Ping Lim. The site also features a dealer locator to search for the nearest garden center carrying Easy Elegance Roses.
Bailey Nurseries is a family-owned wholesale nursery with home offices in St. Paul, Minnesota. It is among the top wholesale nurseries in the United States and provides industry members throughout the U.S. and Canada with a full line of bareroot and container-grown plants from Bailey's properties in Minnesota, Oregon, and Washington.