HORTICULTURAL PROFESSIONAL

March 31, 2016

Endless Summer® Launches Text Program

Introducing The Plants That Text You Back! Text ENDLESSSUMMER to 99000 to receive planting and care tips delivered right to your mobile device.

The Endless Summer® Collection, which features easy-to-care-for hydrangeas that bloom all summer long, just made maintaining these elegant flowers even easier via a text message program that provides regular reminders and tips.

The digital launch coincides with the recent addition of BloomStruck®, the Endless Summer Collection's newest variety that produces intense rich purple or deep pink blooms consistently throughout the summer months and into autumn.

"Although Endless Summer provides gardeners with the easiest re-blooming hydrangeas to care for, there are still a lot of myths and confusion about what should be done to keep them blooming and healthy," said Endless Summer spokesman Ryan McEnaney. "Our new text message program provides timely reminders that will maximize the performance of Endless Summer hydrangeas, while also reiterating how easy it is to care for these plants. The end result is beautifully vivid blooms throughout the summer and fall."

Endless Summer consumers who opt in will receive text messages with tips such as when to begin fertilizing their hydrangeas, best practices for watering, and how to prepare them for the winter months. Reminders will be sent at relevant times and tailored to different regions and their respective weather patterns.

"Hydrangeas are one of the most popular plants for people throughout the United States," McEnaney said. "And while you can basically put them out in the garden or a container and expect them to bloom with little or no effort, a few tweaks can produce even better results. Now those simple tips, which focus on the four most common hydrangea growing faux pas, are just a text away."

The Four Biggest Barriers to Healthy Hydrangeas

- Wilting doesn't always mean water. On a hot day, it is completely natural for hydrangeas to "flag," appearing as if the flower is leaning to one side or wilting. Check the soil with your fingers, and water only if the soil is dry. Overwatering can damage or kill the root system, which results in no blooms at all.

- Pruning patience. It's common practice for many gardeners to prune old flowers or cut back shrubs in the fall, but Endless Summer hydrangeas don't need it. Instead, wait until spring when new growth is well on its way, then cut back old stems that don't have any emerging green leaves.

- Fertilizing for fitness. Overfertilizing can burn the root system, so it's best to fertilize only in the spring. Look for a bloom-booster fertilizer that is high in phosphorus.

- Winter warmth. Use 12-18 inches of mulch to protect buds that will bloom next year, especially for new plants that haven't been in the ground very long. This is especially important in cold climates; snow actually provides insulation, but if it melts and a cold spell follows, without mulch you may not get flowers until late in the summer. Gardeners in warmer regions should protect their plants in case of sudden dips into freezing temperatures during the fall, or cycles of warming and freezing temperatures that may kill tender flower buds.

Our mobile text messages are intended for subscribers over the age of 18 and are delivered via USA short code 99000 and 76000.You may receive up to 2 message(s) per month for text alerts. Message and data rates may apply. This service is available to persons with text-capable phones subscribing to carriers including AT&T, Verizon Wireless, T-Mobile®, Sprint, Virgin Mobile USA, Cincinnati Bell, Centennial Wireless, Unicel, U.S. Cellular®, and Boost. For help, text HELP to 99000, email [email protected], or call +1 8008298898. You may stop your mobile subscription at any time by text messaging STOP to short code 99000.
March 29, 2016

How to Prune Panicle Hydrangeas

Spring is the best time to prune back your panicle hydrangeas! But what the heck is a panicle-type? How do you tell them apart from the others? These hydrangeas are the ones with a triangular shape that bloom white in summer and then turn a red, pink, or parchment in fall. Something like Vanilla Strawberry™, Strawberry Sundae™ and White Diamonds® Hydrangea.

We recommend pruning these types of hydrangeas back 30-50% of the way down the established stems. It may seem like a lot, but it's necessary to prevent flopping late in summer when the heavy flower heads are in full bloom.

Prune at a 45% angle just above a set of buds.

This type of hydrangea grows flowers in "new wood," which means the growth that will start in spring, so you don't have to worry about cutting off potential blooms from last year, like on some other mophead-type hydrangeas.

Click HERE or above to watch our video about how quick and easy it is to prune your panicle hydrangeas!

NOTE: If you have an older, more established panicle hydrangea that isn't developing the big beautiful blooms that it used to, give it a good hard prune in late winter/early spring. That means cutting down to the lowest set of viable buds, which is likely between 10" and 18" off the ground. This will help reinvigorate the shrub.

March 21, 2016

Bailey Nurseries Announces Annual Customer Expo Dates

FROM FARM TO GARDEN: BAILEY NURSERIES ANNOUNCES ANNUAL CUSTOMER EXPO DATES

Dr. Michael Dirr and Coach Vince Dooley to serve as Minnesota Keynote Speakers

St. Paul, MN (March 21, 2016) – With a new theme and fresh schedule, Bailey Nurseries is excited to announce its 2016 annual customer expo in Minnesota and Illinois: From the Farm to the Garden. Follow creative displays that illustrate production practices and available product from young plants, bareroot and containers. Be inspired with retail merchandising presentations to support strong in-store sales. Hear from industry leaders on new varieties, team motivation and the future of breeding.

Each event is open to all Bailey customers. From Farm to Garden will include facility tours and access to expert Bailey staff to discuss plant health, production and sales-related questions.

Dr. Michael Dirr and Coach Vince Dooley will each keynote in Minnesota (speakers for Illinois to be announced in late spring). Coach Dooley is one of the winningest coaches in the history of SEC football, an enthusiastic and knowledgeable gardener, and gives a fun, engaging and inspirational talk on team building, plants and enjoying life in the garden. Dr. Dirr will speak on hydrangeas and the future of breeding to advance consumer trends and demand.

Registration information and agendas will be available later this spring. In the meantime, please save the date for the following locations:

Minnesota – Thursday, July 28th, 2016: Bailey Nurseries 1300 Bailey Road St. Paul, MN 55119

Illinois – Thursday, July 21st, 2016: Bailey Nurseries – Larch Farm 1546 N. 600 East Road Onarga, IL 60955

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http://www.greenhousemag.com/article/bailey-nurseries-announces-2016-expo

http://www.gardencentermag.com/article/bailey-nurseries-customer-expo-dates

http://www.amerinursery.com/growing/media/bailey-nurseries-announces-annual-customer-expo-dates/

http://www.nurserymag.com/article/bailey-nurseries-announces-2016-expo

March 21, 2016

Bailey Nurseries Promotes Two From Inside Sales Department

BAILEY NURSERIES PROMOTES TWO FROM INSIDE SALES DEPARTMENT

Tiffany Nohl and Andy Herting Move to Brand & Licensing Sales Representative and Outside Sales Representative

St. Paul, MN (March 18, 2016) – Bailey Nurseries is excited to announce the promotion of two Inside Sales Representatives to new roles within the company. Tiffany Nohl has been promoted to Brand & Licensing Sales Representative, and Andy Herting has accepted the role of Outside Sales Representative.

Tiffany Nohl will be working to develop and increase sales and sell through for the brands through the existing network of growers. Tiffany has worked at Bailey Nurseries since 2011 as an Inside Sales Representative. “I am very excited to support the brands’ growth in this new role,” Tiffany adds. “Since I started at Bailey Nurseries, the brands have been an important piece of Inside Sales, and having the ability to work directly with growers will be a great challenge.”

Also promoted from Inside Sales, Andy Herting will be handling the Indiana, Kentucky, Ohio and Tennessee territory as Bailey Nurseries’ newest Outside Sales Representative. Andy has worked at Bailey Nurseries’ Main Office in Minnesota as an Inside Sales Representative for over a year, and will be relocating to Lexington, Kentucky to better service his new customers. “Moving to a new part of the country and meeting our fantastic customers will be an exciting adventure,” Andy shares. “This is a great opportunity, and I look forward to supporting Bailey’s customers in this beautiful part of the country.”

Tiffany’s role is effective immediately. Andy will be relocating and begin work with his new customers in early April. Congratulations to Tiffany and Andy.

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http://www.amerinursery.com/growing/media/bailey-nurseries-promotes-two-from-inside-sales-department/

http://www.gpnmag.com/news/bailey-nurseries-promotes-two/

http://www.nurserymag.com/article/bailey-nurseries-promotes-herting-nohl